The Story Behind My Mascot

The Backstory

What in the world does a monkey have to do with running? People alike to ask me  questions about how I came up with my business ideas. So, a couple of years ago I was trying to figure out a mascot for my TRU TRIBE. This is my online community of women. We learn together, grow together and train together. I was trying to come up with something running related. There are so many animals out there in the running world that are really overdone: turtles, snails and sloths to name a few. I really just wanted something different.
One day we were hanging out after a run, surely beer was involved. 😂 We were tossing this idea around and somehow the monkey came up. I started researching what they represented and thought, this is perfect!

The Meaning

Here are some things that really resonated with me:

• Monkeys are playful, joyful and they love to have fun. One of my taglines is “Put the fun in your run”
• They can be silly, carefree and they’re very social. Whether we are in person or on zoom (we have members around the county!), we are socializing!
• Monkeys help us remember not to take life too seriously. This is our philosophy with our running too. Sure we can be serious about it but we mostly do this for fun.
• They are curious. Remember Curious George? I always encourage them to be curious and encourage them to have first time experiences. This could be their first trail run, night trail run, ultra marathon or anything that will get them out of their comfort zone.
• Monkeys form strong bonds. While our community is about running, it’s really about connecting with other like minded women. We do this in person and online!
• They are wise! Remember Raffiki from The Lion King? We learn together, train together and grow together to be the best runners/humans we can be.

This is us!

The History

But wait, there’s more! LOL My nickname in high school was Monkey. My best friend RJ gave it to me at the time. I don’t really remember why but it was one more good reason!
Monkeys also seem to like me. I remember vividly being at a zoo in Italy with my family when I was younger and as soon as I got to the, they started getting all crazy. Like I was one of them and why I was out of the cage? 😂

The Reveal

Finally……DRUMROLL please 🥁 …..(sounds effects are much better in the video!)

and here she is:

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